

PowerClean® 2023 Schedule At A Glance
THURSDAY, OCT 12TH
12pm - 2pm Golf/Women's Wine & Wash
8am - 3pm Convention Paid Classes - F9 Cleaning Classroom
4pm - 6pm PWNA Unplugged - Outdoor Demos & Networking
6:30pm PowerClean® Kickoff Comedian
FRIDAY, OCT 13TH
8am - 12pm Technical, Business, and Sales & Marketing Classes
8am - 12pm Solar Safety & Application Training
1pm - 5pm Trade Show & Auction - Manufacturers & Distributors
6:45pm - 8:30pm PWNA Reception
SATURDAY, OCT 14TH
8am - 12pm Technical, Business, and Sales & Marketing Classes
1pm - 5pm Trade Show & Auction - Manufacturers & Distributors
SUNDAY, OCT 15TH
8:30am - 4pm PWNA Certification Classes - House Washing, Flatwork, Fleet Washing
Mobile Training Trailer
The PWNA's brand new Mobile Training Trailer will be at PowerClean® 2023 in action for our training classes and live demos.
We thank our vendors who dedicated so much time and money to making it the best training trailer we could dream of!


We're offering both Paid Certifications and Free Training (see below)
Saturday, October 14th

Environmental Certification - Michael Draper & Trevor Shamblin
- Members Only - $69 Register
This course was developed by the PWNA to help keep contractors informed of the EPA regulations that are in affect. The Clean Water Act is discussed as it applies to a mobile contractor as well and the environmental impacts the cleaning industry can have on communities.
Sunday, October 15th

House Washing Certification - Bo Josetti & Jim Pasternak
- Members Only - $149 Register
The house washing class offered by the PWNA will go over the fundamentals of cleaning residential homes using pressure washers and 12 volt pump delivery systems. The course talks about what kind of business you want to become and how to get there. It also covers the different solutions and processes that can be used on a home with a primary focus on Soft Washing.
Spanish House Washing Certification - Jorge Aguilar & Jonnathan Hernandez
- Members Only - $149 Register
The house washing class offered by the PWNA will go over the fundamentals of cleaning residential homes using pressure washers and 12 volt pump delivery systems. The course talks about what kind of business you want to become and how to get there. It also covers the different solutions and processes that can be used on a home with a primary focus on Soft Washing.

Flatwork Certification - Andy Reinsel & Joe Corley
- Members Only - $149 Register
This course provides in-depth details about cleaning an array of flat surfaces. We discuss the advantages/disadvantages of using a wand vs a surface cleaner. We also cover different chemicals for different stains and surfaces, hot water vs cold water and how to remove gum. The different options for water recovery when cleaning flat surfaces are also highlighted.
Spanish Flatwork Certification - Jorge Aguilar & Jonnathan Hernandez
- Members Only - $149 Register
This course provides in-depth details about cleaning an array of flat surfaces. We discuss the advantages/disadvantages of using a wand vs a surface cleaner. We also cover different chemicals for different stains and surfaces, hot water vs cold water and how to remove gum. The different options for water recovery when cleaning flat surfaces are also highlighted.

Fleet Washing Certification - Paul Horsley & Nik Bibic
-Members Only- $249 Register
This course was compiled by some of the top leaders in the fleet washing industry. We will cover the history of fleet washing, economic opportunity as well as chemicals, cleaners, and detergents. Water reclamation will also be discussed due to today’s regulations regarding wastewater runoff. In addition, equipment, safety, process, and a comparison of one step vs two steps are covered.
PowerClean® 2023 Schedule
Free Training with Registration
Check back as we continue to update the schedule
Thursday, October 12th
Women's Wine & Wash
TBD- Free - RSVP
Ladies, Please join us on Thursday at 12 pm for complimentary wine, appetizers and giveaways​
Come get to know all the wonderful ladies of the power washing industry. Whether you wash, are in the office or just here with your spouse, we would love to meet you!!!


Golf - Wigman Golf Resort
9:00 am - Shotgun Start Registration
Blue Course- A Robert Trent Jones, Sr. Design
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Friday, October 13th

Solar Safety - Michael Draper
TBD - Free with Registration
With many mobile service contractors cleaning solar panels we have answered the demand by our customers to create a class that addresses job hazards while cleaning residential, commercial/industrial and utility scale farms. You will be able to better assess hazards and appropriately mitigate them after taking the class.

Solar Panel Cleaning - Carla Dawson
TBD - Free with Registration
Solar panel cleaning
• The importance of regular cleaning (mainlining ROI on panels)
• Challenges of the cleaning process
• Proper cleaning procedure (tools and process)

Trouble Shoot Pump Repair - Kimberlee Handl
TBD - Free with Registration
Areas of Expertise:
Pressure Wash Equipment Repair
Pressure Wash Equipment Sales
Pressure Washing Technical Guidance

Concrete & Paver Sealing 101 - Adding Profit to Your Business -
TBD - Free with Registration
This class is designed to give existing pressure washers basic knowledge on expanding their business to include protecting and sealing pavers and other surfaces with emphasis on penetrating sealers vs 2 part film formers.


3 Key Hires to Give You Time, Freedom and Profit - John McDaniel
TBD - Free with Registration
Identify and discuss the reasons for key hires. Identify the three key hires for a service based business. Identify and discuss in detail the mission, leader profile, and structure around each key hire.

Quiet Time, Big Gain: Turbocharging Off-Season - Christian Klein
Christian Klein is the founder and CEO of the digital marketing firm, Company 119, which focuses on solving power washing business issues with innovative digital tools. He is also co-founder of Main Street Recruitment, a recruitment marketing agency for blue-collar based organizations. His agencies work with clients that want to “Run Toward Fire” and aggressively fix their marketing, talent, and profit alarms. Company 119 serves hundreds of US-based companies, is a multiple-winning FastTrack 50 #1 Emerging Company, Weatherhead 100 winner, and a member of the Inc. 5000 Fastest-Growing Companies.
Christian lives in Cleveland, Ohio, with his wife Becky and 5 kids. He has served as the President of the Greater Cleveland BBB and multiple business organizations. By night, Christian’s favorite “constructive destruction” is as a firefighter—the only job where you get to cut a hole in someone’s roof, leave, and they say thank you with cookies.

Stepping Away from the Wand - Mike Dingler
TBD - Free with Registration
Mike owns Firehouse Pressure Washing located in Peachtree City, GA. He was a full time firefighter / paramedic for 10 years and a volunteer for 7 years after he left the full time schedule behind in 2014 and focused on exterior cleaning only. He has been onsite at over 20,000 job sites and have grown his business from 25k a year to 1.2M and currently employs 15 technicians that are all firefighters.
The class accurately describes how to stop working in your business and start working on it. It also gives recommended lists for advertising, business tools, as well as outlines the process for developing an employee handbook that includes a safety, operations and administration section.

IWCA Guide to Architectural Glass for Professional Window Cleaners -
TBD - Free with Registration
This will establish standard operating procedures and best practices, and list a “matrix”, if you will, of commonly used chemicals and issues that can arise while working around glass. We envision this to be a type of laminated operating procedure that could be deployed with tech crews for quick reference. I will include removal and restoration recommendations, including approved applicators and products.

Maximize Your Revenue by Adding Holiday Lights - Paul Baluch
​TBD - Free with Registration
Paul Baluch is a services and franchising executive with 15 years of experience growing and scaling businesses. As an entrepreneur, advisor, coach, and investor, Paul has the unique ability to enable teams and organizations to succeed through a focus on growth and scalability. At Premium Service Brands Paul led teams across two brands to grow to 150+ locations,
$40M+ in revenue, resulting in 70% growth in one year. At Shack Shine he restructured the operations department to deliver best in class business support/coaching to 100+ locations, resulting in 4700% growth in 5 years. At Shack Shine Paul launched Christmas Lights, growing Christmas Lights revenue from $0 - $15M in just 4 years. Paul's current focus is working closely with entrepreneurs to grow and scale businesses by developing and implementing strategic plans, driving accountability for performance expectations, leadership development, and systemizing business operations. Paul's true passion is connecting with entrepreneurs and helping grow and scale businesses profitably. Outside of work, Paul is an avid skier/snowboarder, mountain biker, and he loves to play hockey, soccer, golf, and travel.
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How Reviews & Referrals Can Double Your Business - Oscar Wimshurst
TBD - Free with Registration
Top-rated businesses win twice as many customers, making word-of-mouth one of the most effective
ways to market your service business and grow revenue —but asking customers for reviews and
referrals takes time you don’t have. Join Oscar Wimshurst of NiceJob, and other successful small
business owners in this educational session that will teach you how to earn dozens of five-star reviews
and even more sales with little work.
​

Do Not Use Paid Ads & Learn How to Grow Your Business Fast Online -
TBD - Free with Registration
In this session, I will show you exactly how to do 3 very important things for your website that will increase your organic traffic dramatically in the next 6 months! It's simple, and I will show you how easy it really is.
1. I will show you exactly how to get your business to show up in Google Maps anywhere and everywhere you want. (Especially in the highly coveted neighborhoods)
2. I will show you EXACTLY how to target specific search terms and get your website to show up for these search terms. Do you want to show up for Near Me searches? Then come see how it's done!
3. I will show you the power of Collaborating with others in your industry. This is a huge secret that I have been using for years, and it will set you apart from your competition. Guaranteed! This is easier than you think it is... I will break this all down to very simple and easy to follow steps. I even provide how-to videos and more!
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Saturday, October 14th

First Aid Safety - Mike Dingler
TBD - Free with Registration
Covering the full spectrum of common injuries, wounds, and other conditions found on a pressure washing job site, this course will be able to prepare you for a wide range of different situations and how to properly care for your co-worker until EMS arrives. Water, heights, chemicals……know what to do before something bad happens to you or someone you are working with.

Joes to Pros - Kimberlee Handl
TBD - Free with Registration
Areas of Expertise:
Pressure Wash Equipment Repair
Pressure Wash Equipment Sales
Pressure Washing Technical Guidance

HOA Market Success - Bo Josetti
TBD - Free with Registration

How to Sell Your Business for Top Dollar - Tony Morgan
TDB - Free with Registration
Pointers on how to maximize your business sale. Steps you can take to add value to your company and an explanation of the process you may experience.

Beyond Job Ads - Christian Klein
TDB - Free with Registration
Company 119 works with clients to define and implement effective web strategies to grow and improve their businesses. Whether it’s Creating a Clear Message, Marketing Strategy, Website Design, Social Media, Search Engine Optimization, Content Marketing, Online Branding, or Online Ads, Ken has experience with it. Ken developed and taught one of the first Social Media Marketing and Content Management Classes in the country at St. Charles Community College. Ken is a best-selling author and a frequent speaker and podcast guest on a variety of marketing topics.

Business Finance - Marie Reinsel
TBD - Free with Registration


Your Marketing Addiction - AC Lockyer
TBD - Free with Registration
Marketing can be a drug. Alluring and addictive for undisciplined service businesses. Overspending on marketing is one of the three fatal bleeds that kill off businesses with great potential. The heroin and meth of business entrepreneurs get hooked on digital marketing, social media ads, pay-per-click and alike. Each month increasing their dependence on these while dedicating more and more money towards the habit. You can break the hold vanity marketing has on you. It won't be easy by no means. This is going to take work. Nothing admirable is ever easily accomplished... Come spend 90 minutes with AC Lockyer, 32 year veteran and creator of the category called soft washing. AC will guide you to a disciplined approach to your marketing and get your company back on budget, increasing profitability.